Cookies and privacy: instructions for use

In compliance with the Personal Data Protection Regulation and with the measures issued by the Privacy Authority in relation to browsing cookies, Dondi S.p.a., in the capacity of Data Controller, intends to describe the types and purposes of the cookies installed by the site and to describe and define cookies of any third parties involved.

The cookies used do not record any information conducive to personally identifying a user. If so desired, it is possible to disable the use of cookies by customising the settings of the browser used during navigation or by adjusting the relevant settings of the device used, by setting the deletion of all cookies or by activating a warning message to be displayed whenever cookies are stored.

What are cookies? Why do we need them? Do they represent potential risks for our privacy? How can we protect our personal data while we browse the web?

These are some of the questions answered by the new video tutorial, made by the Privacy Guarantor.

What are cookies?

Cookies are pieces of information entered on your browser whenever you visit a website or a social network using your PC, smartphone or tablet.

Each cookie contains several data such as, for example, the name of the server from which it originates, a numeric identifier, etc..

Cookies may remain in the system for the duration of a session (i.e. until the browser used for web browsing is closed) or for long periods and may contain a unique identification code.

Why do we need cookies?

Some cookies are used to perform computer authentication, session monitoring and storage of specific information concerning users accessing a web page.

Such cookies, the so-called technical cookies, are often useful because they can make navigation and use of the web faster and easier since, as an example, they make specific procedures easier whenever you shop online or you log in to restricted access areas or whenever a website automatically recognises the language you normally use.

A specific type of cookies, the so-called analytics, are used by website administrators in order to collect information, in an aggregate form, concerning the number of users and the way such users visit the site, and in order to process general statistics in relation to the service and its use.

Other cookies, on the other hand, can be used to monitor and profile users while they browse, to study their movements and habits in terms of web browsing or consumption (what they buy, what they read, etc.), also for the purposes of sending advertising of targeted and customised services (so-called Behavioural Advertising). In such cases we talk about profiling cookies.

For example: Have you ever visited a service website or used your webmail or accessed your own page on a social network and found advertising banners related to your latest web searches or to your latest purchase on the Internet?

It happens because those web spaces are designed to recognise your PC or another terminal you use to connect to the web (smartphone, tablet), and possibly send you promotional messages that are “profiled” on the basis of your online searches and of your use of the Internet.

A web page may also contain cookies originating from other websites and included in several elements on the page, such as advertising banners, images, videos, etc.. In such cases, we talk about the so-called third-party cookies, which are normally used for profiling purposes.

Therefore, the cookies you download on your PC, smartphone and tablet may be read by other subjects, other than those who manage the web pages you visit.

Cookies and privacy

Considering the particular intrusiveness that profiling cookies (especially third-party ones) may have in the users’ privacy, European and Italian regulations require the user to be appropriately informed about the use of the aforementioned cookies and to express his/her own valid consent before such cookies are stored on his/her terminal

Specifically, with the measure “Identification of simplified procedures for disclosure and the acquisition of consent for the use of cookies” of 8 May 2014 [web doc no. 3118884], the Authority for the protection of personal data established that, whenever the user accesses the homepage or another page of a website using cookies for profiling and marketing purposes, a clearly visible banner must appear immediately and clearly indicate:

  1. that the website uses profiling cookies to send targeted advertisements;
  2. that the website also allows the sending of “third-party” cookies, in case this type of cookies are used, i.e. cookies installed by a different website through the website you are visiting;
  3. a link to a broader disclosure, with information concerning the use of cookies sent by the website, where it is possible to refuse consent to their installation, directly or by connecting to the various sites in case of “third-party” cookies;
  4. indication that by continuing to browse (e.g. by accessing another area of ​​the website or by selecting an image or a link), one gives one’s consent to the use of cookies.

In any case, in addition to the protection provided, you have other options as well to browse without cookies

Block third-party cookies

Third-party cookies are generally not essential for the purposes of browsing, so you may reject them by default through specific functions of your browser.

Activate the Do Not Track option

You can find the Do Not Track option in most of the latest generation browsers. When the Do Not Track option is activated, websites designed to comply with such option should automatically stop collecting some of your navigation data. However, as mentioned above, not all the websites are set up to comply with said option (discretionary)

Activate the “anonymous browsing” mode

Through this feature, you can browse without leaving any trace of your navigation data in the browser. This means that websites will not remember you, pages you visit will not be stored in your Internet history and new cookies will be deleted.

However, the anonymous browsing function does not guarantee anonymity on the Internet since its only function is that of preventing your navigation data from being stored in the browser; your navigation data, in fact, will still be available to website administrators and connectivity providers.

Delete cookies directly

There are specific functions to do it in all browsers. However, remember that new cookies are downloaded every time you connect to the Internet, thus deletion should be performed periodically. If so desired, some browsers offer automated systems for the periodic deletion of cookie.

Below you can find some brief instructions on how cookie settings may be changed through the instruments of your browser, with specific reference to the four most popular browser programs:

Microsoft Internet Explorer

Click the Tools icon in the upper right corner and select Internet Options. Select Privacy in the pop-up window. You can adjust the settings and the level of use of your cookies among the several options available here.

Google Chrome

Click the Customise and control Google Chrome icon in the upper right corner and select Settings. Then select Show advanced settings and, in the Privacy section, click Content settings. In the pop-up window that is displayed, you can click Manage exceptions in order to change the settings of your cookies by selecting or deselecting the cookies you want to keep active and the ones you want to block.

Mozilla Firefox

Select Options from the drop-down menu in the upper left corner. Select Privacy in the pop-up window. You can adjust the settings of your cookies here.


Select Preferences from the drop-down setting menu in the upper right corner. Select Security and then you can adjust the settings of your cookies. We will store your cookie preferences through a specific technical cookie having the characteristics specified in the table above.

Internet Explorer: enable-or- allow-cookies



Firefox: and-disable- cookies-website- preferences

What types of cookies does the website have?

There are different types of cookies on this website:

– technical cookies, used for the sole purpose of transmitting a communication over an electronic communications network, or to the extent strictly necessary to provide a service expressly requested by the user. In other words, these cookies are essential for the operation of or necessary to perform any activities requested by you. Our website has the following types of cookie;

– preference cookies, i.e. cookies that allow the website to “remember” specific information, such as your preferred language or the region you are in, that affects the website response or layout;

– statistical cookies used to collect information, in an aggregate and anonymous form, concerning the number of users of and of the pages visited. Our website has the following types of cookie;

– functionality cookies, which assure the best browsing experience according to criteria and options already selected (such as your preferred language, so that you do not have to select this option at every access, or the products you chose to purchase so that you find them stored in the virtual cart until your next access to the site). Our website has the following types of cookie;

– third-party cookies, used for marketing purposes and aimed at monitoring visitors on websites. These cookies are intended to display ads that are relevant and engaging for the individual user. Using the aforementioned cookies does not imply the processing of personal data, but it may allow connection to your computer or other devices and it may track any saved data: these cookies connect to the browser installed on your computer or on other devices used during navigation on

The website uses several external services such as Google Webfonts, Google Maps and external video providers. Said external suppliers may collect personal data (e.g. IP address), which may still be blocked through the settings that you find in the banner displayed as soon as you connect to the website

The website uses Gclid, also known as “Google Click Identifier”, which is a tracking identifier generated whenever someone searches for one of the entered keywords and clicks on the related ad.
Gclid automatically sends information from the Google Ads account to the Google Analytics account.

Also the Google Analytics cookies used by the website may be disabled through the initial settings that are displayed in the banner as soon as you connect to the site. Said cookies collect information in an aggregate form and are used to improve the effectiveness of the website and of the related marketing campaigns.


As required and envisaged by art. 7 of the GDPR, the rights below are granted to you, as the data subject:

  1. Data subjects have the right to obtain confirmation as to whether or not personal data concerning them are held, even if not yet recorded, and to have said data transmitted in intelligible form.
    2. Data subjects have the right to information on:
    a)  the source of the personal data;
    b)  the purposes and methods of processing;
    c) the logic applied when data are processed with the aid of electronic instruments;
    d) the identity of the data controller, of data processors and of the representative appointed pursuant to article 5, paragraph 2;
    e) recipients or categories of recipients to whom the personal data may be sent or who may become aware of them as appointed representatives in the State, processing officers or processors.
    3. Data subjects have the right to obtain:
    a) updating, rectification or, when they are interested, integration of the data;
    b) erasure, transformation into anonymous form or blocking of data processed in violation of the law, including data that do not need to be retained for the purposes for which they were collected or subsequently processed;
    c) certification that the parties to whom data have been disclosed or disseminated were notified of the operations referred to in letters a) and b), also regarding their content, except for the case where such notification proves impossible or involves the use of means that are manifestly disproportionate to the right being protected.
    4. Data subjects have the right to object, either wholly or in part:
    a) for legitimate reasons, to the processing of personal data, although pertinent to the purpose of collection;
    b)  to the processing of personal data for sending advertising or direct sales material or for conducting market research or commercial communication.

Thank you for reading this policy, we tried to make it simple, clear and transparent. We are constantly seeking to improve: in case you have any suggestions or you need further information, do not hesitate to contact us by sending an email to: [email protected].